The Ultimate Book of Business Creativity 50 Great Thinking Tools for Transforming your Business 1st Edition by Ros Jay – Ebook PDF Instant Download/Delivery: 1841120669, 9181841120669
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Product details:
ISBN 10: 1841120669
ISBN 13: 9181841120669
Author: Ros Jay
The document presents ‘The Ultimate Book of Business Creativity’ by Ros Jay, which offers 50 thinking tools aimed at enhancing creativity in business. It emphasizes the importance of fostering a creative culture within organizations and provides various techniques for generating ideas and solving problems. The book is designed to help individuals and teams become more innovative and productive in their business endeavors.
Table of contents:
1. Introduction
2. The 7×7 Technique
3. Analogies and Metaphorical Thinking
4. Association
5. Assumption Reversal
6. Attribute Listing
7. Brainstorming
8. Brainwriting
9. Conscious Intuitive Techniques
10. Crawford Slip Method
11. Delphi Technique
12. Discontinuity
13. Drawing Techniques
14. Excursion Technique
15. FCB Grid
16. Forced Relationship
17. Force-field Analysis
18. Gordon/Little Technique
19. Involving an Outsider
20. Left-brain/Right-brain Thinking
21. Lotus Blossom Technique
22. Mind Mapping
23. Morphological Analysis
24. Nominal Group Technique
25. Pattern Language
26. Problem Reversal
27. Questions
28. Random Stimulation
29. Rice Storm (TKJ Method)
30. Scenarios
31. Sensory Images
32. Six Thinking Hats
33. Storyboarding
34. Synectics
35. Two Words Technique
36. Unconscious Intuitive Techniques
37. Verbal Checklist
38. Further Reading
39. Creativity Software
40. Useful Web Sites
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Tags: Ros Jay, The Ultimate Book, Business Creativit, Thinking Tools


