The Measurement of Household Welfare 1st Edition by R. W. Blundell, Ian Preston, Ian Walker- Ebook PDF Instant Download/Delivery: 9780521118897, 0521118891
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Product details:
ISBN 10: 0521118891
ISBN 13: 9780521118897
Author: R. W. Blundell, Ian Preston, Ian Walker
Table of contents:
1. Looking at the Future on the Basis of Current Trends
1.1 General trends
1.2 500 years into the future and 500 years into the past
1.3 Technology trends
1.4 Moore’s law
1.5 New components and computers
1.6 Storage media
1.7 Further disruptive technologies
1.8 Robots and agents
1.9 Information and communication
1.10 Human, man-machine and machine-machine communication
1.11 Network technologies
1.12 Internet
1.13 Next-generation networks
1.14 Terminal devices
1.15 Biotechnology
1.16 Looking at the future on the basis of current trends – conclusion
2. The Different Spheres of Our Lives
2.1 At home
2.2 At work
2.3 On the move
2.4 In public
2.5 Fields of application
2.6 Health
2.7 Leisure and entertainment
2.8 Learning
2.9 Environmental protection
2.10 The military
2.11 New ways of doing business
2.12 Electronic business
2.13 Real-time business
2.14 Mobile business
2.15 The different spheres of our lives – conclusion
3. People as Customers
3.1 Our lives
3.2 Our roles
3.3 Personalization of the moment
3.4 Our needs and desires
3.5 The emotional versus the rational
3.6 Me Inc
3.7 People as customers – conclusion
4. The Entrepreneur’s Joystick
4.1 The way to achieve corporate objectives
4.2 From the vision to the processes involved
4.3 Strategic planning
4.4 Operational implementation
4.5 Organizations fit for individuals
4.6 Forms of organization
4.7 Project management
4.8 Partnering and collaboration
4.9 Management and coaching
4.10 Processes
4.11 Knowledge management
4.12 Learning organizations
4.13 Finance and controlling
4.14 Balanced scorecard
4.15 Sizing
4.16 The business plan
4.17 The entrepreneur’s joystick – conclusion
5. Process E-volution in Companies
5.1 Marketing
5.2 Market research
5.3 Customer segmentation
5.4 Differentiation
5.5 Marketing mix
5.6 Electronic marketing
5.7 Customer loyalty
5.8 Knowing the customer
5.9 The world of the customer’s experience
5.10 Customer support
5.11 Electronic sales
5.12 Customer relationship management (CRM)
5.13 Innovation
5.14 The innovation process
5.15 Digital development
5.16 Platform concepts
5.17 Applications
5.18 Services
5.19 Business models
5.20 Production
5.21 Logistics
5.22 Process e-volution in companies – conclusion
6. Conclusion
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Tags: Blundell, Ian Preston, Ian Walker, The Measurement

