The Art of What Works How Success Really Happens 1st Edition by William Duggan ISBN 978-0071412063 0071412069
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Product details:
ISBN 10: 0071412069
ISBN 13: 978-0071412063
Author: William Duggan
A commonsense approach to creating effective new strategies from ones that are proven to work
From Napoleon through Jack Welch, great leaders have always “borrowed” great ideas from others. The Art of What Works cuts against the grain of today’s one-size-fits-all strategic gurus to argue that there are no intrinsically good or bad strategies–just flexible strategies that work best in given situations. Welch’s appropriation of Six Sigma from Motorola, and use of its best features to revitalize GE, is a recent example of this approach.
In this insightful and practical guide, leading strategist William Duggan lays the groundwork for building new strategic frameworks by observing what works–and what doesn’t–in the real world. The Art of What Works shows business professionals how to:
Recognize and adopt great ideas and strategies
Modify strategically sound ideas to their own benefit
Decide on a course of action–then modify it when necessary
Table of contents:
Part I
The Art of Expert Intuition
Chapter I
Introduction
Chapter 2
An Eye for What Works
The Problem of Intuition
Goal Setting versus Coup d’Oeil
Four Keys to Success
Coup d’Oeil Today
Coup d’Oeil in Science
East Meets West
An Eye for Business
Chapter 3
The Art of Success
Adaptive versus Creative Response
Creative Imitation
Build on What Works
Johnson & Johnson
Marriott
American Express
Creative Structure
DuPont
General Motors
Standard Oil
Sears
The Art of Japanese Business
The GE Way
The Erratic Goddess
Creative Success
Part II
The Advantage of Expert Intuition
Chapter 4
Plan-to versus Can-do
The Triumph of Planning
Strategic Flexibility
Honda Takes Off
What’s a Good Plan?
Coastline Pool Consortium
Strategic Intent
Core Competence
Creative Planning
Chapter 5
Change versus Charge
The Fifth Discipline
Great Groups
Knowledge Management
The Achievement Network
Organizational Change
Chapter 6
Forces versus Sources
Five Forces and Three Strategies
Does It Work?
Competitive Intuition
Grounded Research
Five Sources
Competitive Insight
Expert Analysis
Part III
The Application of Expert Intuition
Chapter 7
Arrows in the Quiver
Brainstorming
Is It SMART?
SWOT
Creative Stimulation
Bootstrapping
Normal Science
What-Works Scan
Wei Wu Wei
Quality
Dialogue
Reengineering
Game Theory
Trotter Matrix
S-Curve
After-Action Review
Chapter 8
The Art of Synthesis
Whose Strategy Is It?
The McKinsey Way
Strategic Synthesis
Chapter 9
The Way of What Works
In Search of Success
Let Go
The Hero’s Journey
Creative Strategy
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Tags: William Duggan, The Art, Works How Success