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Strategic management in garment industry 1st Edition by Gordana Colovic ISBN 978-0857095824 085709582X

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Strategic management in garment industry 1st Edition Gordana Colovic Digital Instant Download

Author(s): Gordana Colovic
ISBN(s): 9780857095824, 085709582X
Edition: 1
File Details: PDF, 36.50 MB
Year: 2012
Language: english
SKU: EB-2559182 Category: Tag:

Strategic management in garment industry 1st Edition by Gordana Colovic – Ebook PDF Instant Download/Delivery: 978-0857095824, 085709582X
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Product details: 

ISBN 10: 085709582X

ISBN 13: 978-0857095824

Author: Gordana Colovic

Strategy implementation in the garment industry requires a special kind of expertise. Formulating a strategy requires an entrepreneurial focus and emphasizes the ability to conceptualize, analyze and weigh, whereas applying strategy has a primarily managing focus. All fashion companies must, regardless of their current situation, develop a long-term strategy. There is not a single strategy that would be optimal for all companies, because each of them must determine a strategy in accordance with its objectives, capabilities, resources and market position. Strategic management in the garment industry illustrates advances in business strategy in the garment industry for current and future managers, students of textile technology and engineers.
 

Table of contents: 

1. Strategic management

2. Garment industry

3. Strategic marketing in garment industry

4. Strategic management in garment industry

5. Strategic methods

6. Organizational behaviour

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Tags: Gordana Colovic, Strategic management, garment industry