Recommender Systems 1st Edition by Gerald Kembellec, Ghislaine Chartron, Imad Saleh ISBN 1119054249 9781119054245

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Product details:

ISBN 10: 1119054249 

ISBN 13: 9781119054245

Author: Gérald Kembellec; Ghislaine Chartron; Imad Saleh

Acclaimed by various content platforms (books, music, movies) and auction sites online, recommendation systems are key elements of digital strategies. If development was originally intended for the performance of information systems, the issues are now massively moved on logical optimization of the customer relationship, with the main objective to maximize potential sales.

On the transdisciplinary approach, engines and recommender systems brings together contributions linking information science and communications, marketing, sociology, mathematics and computing. It deals with the understanding of the underlying models for recommender systems and describes their historical perspective. It also analyzes their development in the content offerings and assesses their impact on user behavior.

Table of contents:

1. General Introduction to Recommender Systems

2. Understanding Users’ Expectations for Recommender Systems: The Case of Social Media

3. Recommender Systems and Social Networks: What Are the Implications for Digital Marketing?

4. Recommender Systems and Diversity: Taking Advantage of the Long Tail and the Diversity of Recommendation Lists

5. iSoNTRE: Intelligent Transformer of Social Networks into a Recommendation Engine Environment

6. A Two-Level Recommendation Approach for Document Search

7. Combining Configuration and Recommendation to Enable an Interactive Guidance of Product Line Configuration

8. Semio-Cognitive Spaces: The Frontier of Recommender Systems

9. The French-Speaking Literary Prescription Market in Networks

10. Presentation of Offered Services: Babelio, a Recommendation Engine Dedicated to Books

11. Presentation of the Offer of Services: Nomao, Recommender Systems and Information Search

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Tags: Gerald Kembellec, Ghislaine Chartron, Imad Saleh, Recommender, Systems