Metaphor and writing figurative thought in the discourse of written communication First Edition by Philip Eubanks ISBN 110767123X 978-1107671232

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Product details: 

ISBN 10:  110767123X 

ISBN 13: 978-1107671232

Author:  Philip Eubanks
This volume explains how metaphors, metonymies, and other figures of thought interact cognitively and rhetorically to tell us what writing is and what it should do. Drawing on interviews with writing professionals and published commentary about writing, it argues that our everyday metaphors and metonymies for writing are part of a figurative rhetoric of writing – a pattern of discourse and thought that includes ways we categorize writers and writing; stories we tell about people who write; conceptual metaphors and metonymies used both to describe and to guide writing; and familiar, yet surprisingly adaptable, conceptual blends used routinely for imagining writing situations. The book will give scholars a fresh understanding of concepts such as ‘voice’, ‘self’, ‘clarity’, ‘power’, and the most basic figure of all: ‘the writer’.

Table of contents: 

1. Searching for Metaphors in Text
2. The Double Bind of the Writer and Writing: Categorized Domains
3. Layered Constraints: Perspectives on General Ability and Specific Expertise in Writing
4. Three Licensing Stories: The Literate Scribe, the Skilled Writer, and the Authorial Writer
5. Writing as Transcription, Talking, and Voice: A Complex Metonymy
6. The Writing Self: Conceptual Blending and Multiple Selves
7. Writing to “Convey Ideas”: The Role of the Conduit Metaphor
8. Code and Conversation: Another Conduit Metaphor
9. Metaphor and Choice

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Tags: Philip Eubanks, Metaphor and writing, figurative thought, in the discourse