Management Information Systems Managing the Digital Firm CDROM 9th Revised edition Edition by Kenneth Laudon, Jane Laudon ISBN 9780131538443 0131538446
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Management Information Systems Managing the Digital Firm CDROM 9th Revised edition Edition by Kenneth C. Laudon, Jane P. Laudon – Ebook PDF Instant Download/Delivery: 9780131538443, 0131538446
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Product details:
ISBN 10: 0131538446
ISBN 13: 9780131538443
Author: Kenneth C. Laudon, Jane P. Laudon
This comprehensive text provides a detailed introduction to Management Information Systems (MIS) and how businesses use them to gain competitive advantage in the digital age. The 9th edition continues the tradition of excellence by integrating real-world business cases, updated technologies, and contemporary issues that reflect the rapid changes in the digital world.
The book focuses on how managers can understand, use, and manage information systems to improve organizational performance and decision-making. Key topics include:
The role of MIS in organizations
Information systems and competitive strategy
IT infrastructure and emerging technologies
Enterprise applications and data management
E-commerce, digital markets, and digital goods
Ethical and social issues in information systems
Included with the CD-ROM are supplementary resources such as interactive case studies, videos, data files, and self-assessment quizzes designed to enhance student learning and engagement.
This edition is ideal for students of business, information systems, and management who want a strong foundation in how information systems shape firms and their success.
Table of contents:
Section 1.1: Why Information Systems?
Why Information Systems Matter
How Much Does IT Matter?
Why IT Now? Digital Convergence and the Changing Business Environment
Section 1.2: Perspectives on Information Systems
What Is an Information System?
• Window on Organizations: Cemex: A Digital Firm in the Making
Window on Technology: UPS Competes Globally with Information Technology
It Isn’t Just Technology: A Business Perspective on Information Systems Dimensions of Information Systems
Section 1.3: Contemporary Approaches to Information Systems
Technical Approach
→ Behavioral Approach
Approach of This Text: Sociotechnical Systems
Section 1.4: Learning to Use Information Systems: New Opportunities with Technology
The Challenge of Information Systems: Key Management Issues
→ Integrating Text with Technology: New Opportunities for Learning
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Tags: Kenneth Laudon, Jane Laudon, Management Information, Digital Firm