Essentials of strategic management Pearson new international 5th Edition by Hunger ISBN 9781292020907 1292020907
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Essentials of strategic management Pearson new international 5th Edition by J. Hunger – Ebook PDF Instant Download/Delivery: 9781292020907, 1292020907
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Product details:
ISBN 10: 1292020907
ISBN 13: 9781292020907
Author: J. Hunger
For undergraduate and graduate level Strategic Management courses.
Get straight to the heart of important strategic management concepts.
This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to Essentials of Strategic Management, while its brevity also makes it suitable for use in corporate and executive training programs.
This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.
Table of contents:
- Basic Concepts of Strategic Management
- Corporate Governance and Social Responsibility
- Environmental Scanning and Industry Analysis
- Internal Scanning: Organizational Analysis
- Strategy Formulation: Situation Analysis and Business Strategy
- Strategy Formulation: Corporate Strategy
- Strategy Implementation: Organizing for Action
- Strategy Implementation: Staffing and Leading
- Evaluation and Control
- Strategy Formulation: Functional Strategy and Strategic Choice
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