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Emotional Design Why We Love Or Hate Everyday Things 1st Edition by Donald Norman ISBN 978-0465051359 0465051359

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Emotional Design Why We Love Or Hate Everyday Things 1st Edition Donald A. Norman Digital Instant Download

Author(s): Donald A. Norman
ISBN(s): 9780585499796, 0585499799
Edition: 1
File Details: PDF, 2.59 MB
Year: 2004
Language: english
SKU: EB-1691784 Categories: , Tag:

Emotional Design Why We Love Or Hate Everyday Things 1st Edition by Donald A. Norman  – Ebook PDF Instant Download/Delivery:  978-0465051359, 0465051359
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ISBN 10:  0465051359

ISBN 13: 978-0465051359

Author:  Donald A. Norman
Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, a fact fans of Don Norman’s classic The Design of Everyday Things cannot afford to ignore.In recent years, the design community has focused on making products easier to use. But as Norman amply demonstrates in this fascinating and important new book, design experts have vastly underestimated the role of emotion on our experience of everyday objects.Emotional Design analyzes the profound influence of this deceptively simple idea, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches to the impact of emotion on the everyday objects of tomorrow. In the future, will inanimate objects respond to human emotions? Is it possible to create emotional robots?Norman addresses these provocative questions–drawing on a wealth of examples and the latest scientific insights–in this bold exploration of the objects in our everyday world.

Table of contents: 

  1. Introduction: The Three Teapots

  2. The Meaning of Things

  3. Attractiveness Works Better

  4. The Many Faces of Emotion and Design

  5. Design in the Real World

  6. The Three Levels of Design: Visceral, Behavioral, and Reflective

  7. Play and Games

  8. People, Places, and Things

  9. Emotional Machines

  10. The Future of Robots

  11. Conclusion: We Are All Designers

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Tags: Donald Norman, Emotional Design, Why We Love, Everyday Things