Communication Yearbooks Vols 6 33 Set Communication Yearbook 33 Volume 33 1st Edition by Christina Beck ISBN 9780203871560 0203871560
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Product details:
ISBN 10: 0203871560
ISBN 13: 9780203871560
Author: Christina S. Beck
The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews across the field of communication. Sponsored by the International Communication Association, volumes offer insightful descriptions of research as well as reflections on the implications of those findings for other areas of the discipline. Editor Christina S. Beck presents a diverse, international selection of articles that highlight empirical and theoretical intersections in the communication discipline.
Table of contents:
Chapter 1. The Boomerang Effect: A Synthesis of Findings and a Preliminary Theoretical Framework
Chapter 2. Adapting Consumer Advertising Appeals to Cultural Values: A Meta-Analytic Review of Effects on Persuasiveness and Ad Liking
Chapter 3. The Role of Message Tailoring in the Development of Persuasive Health Communication Messages
Chapter 4. An Integrated Model of Knowledge Sharing in Contemporary Communication Environments
Chapter 5. Communicating Quantitative Risk Information
By Christine Skubisz, Torsten Reimer, Ulrich Hoffrage
Chapter 6. Opening Up the Conversation on Genetics and Genomics in Families: The Space for Communication Scholars
Chapter 7. Discourse, Gender, and the Meaning of Work: Rearticulating Science, Technology, and Engineering Careers Through Communicative Lenses
Chapter 8. Crossing and Transforming Occupational and Household Gendered Divisions of Labor: Reviewing Literatures and Deconstructing Differences
Chapter 9. Discourses of Volunteerism
By Shiv Ganesh, Kirstie McAllum
Chapter 10. Public Interest Media Advocacy and Activism as a Social Movement
Chapter 11. Apologia, Image Repair, and Reconciliation: The Application, Limitations, and Future Directions of Apologetic Rhetoric
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Tags: Christina Beck, Communication Yearbooks, Set Communication, Volume 33