Business Letters for Busy People 4th Edition by Jim Dugger, John A. Carey – Ebook PDF Instant Download/Delivery: 156414612X, 978-1564146120
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Product details:
ISBN 10: 156414612X
ISBN 13: 978-1564146120
Author: Jim Dugger, John A. Carey
Offers sample business letters dealing with collections, sales, promotions, employee relations, community activities, personal business, condolence, customer relations, and press releases
Table of contents:
Introduction
1 Writing From Scratch
2 Four Considerations of a Business Letter
3 Organization
4 The Seven “C’s” of Style
5 In a Nutshell
Parts of a Business Letter
6 Letterhead
7 Date
8 File Number
9 Confidential
10 Inside Address
11 Attention Line
12 Salutation
13 Subject Line
14 Body of the Letter
15 Complimentary Close
16 Signature
17 Additional Information
18 Postscript
19 Mailing Instructions
Format of a Business Letter
20 Block
21 Modified Block
22 Modified Semi-Block
23 Simplified
24 Hanging Indented
25 Memo
Collection Letters
26 Step-by-Step Guide
27 Notification
28 Reminder
29 Inquiry
30 Urgency
31 Final Notice/Ultimatum
32 Insufficient Funds
33 Thank You for Payment
34 Lost Payment/Apology
35 Checklist
Sales and Promotional Letters
36 Step-by-Step Guide
37 Request for Appointment
38 Prospective Lead
39 Sales Letter to Client
40 Sales Letter to Current Client
41 Letter of Introduction
42 Follow-Up on Letter Sent
43 Delinquent Reply
44 Extremely Delinquent Reply
45 Requesting Customer’s Assistance
46 Sales Follow-Up
47 Confirming Sales Order
48 Reminder That a Sale Is About to End
49 Announcing a Sales Campaign, Promotion or Incentive Program
50 Announcing a Sales Campaign to Preferred Customers
51 Announcing New Products to a Select Group of Customers
52 Announcing a Price Increase
53 Transmittal With Instructions
54 Transmittal With Request
55 Transmittal With Suggestion
56 Transmittal With Information
57 Transmittal With Sales Information
58 Transmittal to Current Client
59 Checklist
Goodwill Letters
60 Step-by-Step Guide
61 Recognizing a Suggestion
62 Appreciation
63 Official Anniversary
64 Speech
65 Invitation — Formal
66 Invitation — Informal
67 Congratulations
68 Thanks for Good Work: Outside Vendor
69 Acknowledging Accomplishments
70 Follow-Up After a Sale
71 Explaining Policy and Position
72 Encouragement
73 Announcing New Fringe Benefits
74 Adjustment
75 Checklist
Community Activities Letters
76 Step-by-Step Guide
77 Solicitation of Funds
78 Acknowledgment and Request for Funds
79 Appreciation and Fund-Raising Event
80 Acknowledgment of Contribution
81 Acknowledgment of Accomplishment
82 Thank You
83 Grant Request
84 Invitation to Serve
85 Membership Invitation
86 Refusal of a Request
87 Expression of Appreciation
88 Appointment to Office
89 Appointment to a Committee
90 Compliment
91 Invitation to Speak
92 Complimenting a Speaker
93 Letter to Legislator Showing Support
94 Letter to Legislator Showing Concern
95 Checklist
Personal Business Letters
96 Step-by-Step Guide
97 Congratulations
98 Congratulations — Social
99 Birthday Wishes
100 Holiday Greetings
101 Birth of a Child
102 Marriage
103 Illness — Hospital
104 Thank You
105 Apology
106 Inquiry
107 Request
108 Refusal
109 Checklist
81 Encouragement
82 Announcing New Fringe Benefits
83 Adjustment
84 Checklist
Community Activities Letters
85 Step-by-Step Guide
86 Solicitation of Funds
87 Acknowledgment and Request for Funds
88 Appreciation and Fund-Raising Event
89 Acknowledgment of Contribution
90 Acknowledgment of Accomplishment
91 Thank You
92 Grant Request
93 Invitation to Serve
94 Membership Invitation
95 Refusal of a Request
96 Expression of Appreciation
97 Appointment to Office
98 Appointment to a Committee
99 Compliment
100 Invitation to Speak
101 Complimenting a Speaker
102 Letter to Legislator Showing Support
103 Letter to Legislator Showing Concern
104 Checklist
Personal Business Letters
105 Step-by-Step Guide
106 Congratulations
107 Congratulations — Social
108 Birthday Wishes
109 Holiday Greetings
110 Birth of a Child
111 Marriage
112 Illness — Hospital
113 Thank You
114 Apology
115 Inquiry
116 Request
117 Refusal
118 Checklist
169 Rejection of an Unsolicited Application
170 Rejection of a Solicited Application
171 Invitation for an Interview
172 Job Offers
173 New Employee
174 Promotion — Congratulations
175 Announcing a Promotion — Personal
176 Announcing a Promotion — Internal
177 Acceptance of Resignation
178 Recommending a Raise
179 Rejection of Unsolicited Business
180 Request for Material
181 Request for Information
182 Confirmation to Speaker
183 Giving Information
184 Discontinuing Business Relationships
185 Rejecting a Request
186 Introducing a New Employee
187 Checklist
Customer Relations Letters
188 Step-by-Step Guide
189 General Appreciation
190 Acknowledging a Complaint
191 Following Up on a Complaint
192 Regaining a Customer’s Confidence
193 Acknowledging a Complaint — Disclaiming Responsibility
194 Acknowledging a Complaint — Explaining a Misunderstanding
195 Correcting an Error
196 General Apology
197 Acknowledging an Order — Back Order
198 Acknowledging an Order — Explaining Shipment Procedures
199 Apologizing for an Employee’s Action
200 Notifying Customers of a Move
201 Holiday Greetings
202 Notification of Complaints
203 Checklist
Media Letters
204 Step-by-Step Guide
205 Media Event Letter — Sales Campaign Kickoff
206 Media Event Letter — Recently Published Book
207 Media Event Letter — Anniversary
208 Press Release — Anniversary
209 Press Release — Speaking Engagement
210 Press Release — Promotion
211 Press Release — New Employee
212 Response to Editorial — Positive
213 Response to Editorial — Negative
214 Letter Asking to Make a Speech
215 Letter Asking for a Correction
216 Checklist
Electronic Mail
217 Step-by-Step Guide
218 Announcement of Meeting
219 Change in Client Status Announcement
220 Request for Assistance
221 Request for Materials Ordered
222 Project Offer
223 Follow-Up on Project
224 Compliment to Employee for Work
225 Checklist
Postcard Correspondence
226 Step-by-Step Guide
227 Seasonal Promotion
228 Acknowledging a Customer for a Special Occasion
229 Invitation
230 Reminder
231 Checklist
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Jim Dugger,John Carey,Business Letters,Busy People


