Performance Based Strategy Tools and Techniques for Successful Decisions 1st Edition by Steve Fairbanks ISBN 1787540901 978-1787540903

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Product details: 

ISBN 10: 1787540901

ISBN 13:   978-1787540903

Author:  Steve Fairbanks

Executives in today’s business environment havenever been busier. Time constraints are ever present. Resources are strained.Strategic planning constantly competes with the tactical demands of running anorganization. To make matters worse, most organizational leaders, whenconfronted with the need for strategic planning, have no idea about how to goabout it. They have plenty of knowledge and information about the organizationand their situation, but no effective tools to analyze their thoughts, to make decisionsthat will lead to effective strategies, and most importantly, to create a planof action.
In Performance Based Strategy, Steve Fairbanks and Aaron Buchko offer a practical set of simple, productive tools that will enableleaders to develop effective strategies. The book offers tools that have been tested in small, medium, and Fortune 100 companies, with forprofit and not-for-profit organizations, and across a breadth of industries,such as manufacturing, health care, banking, distribution, transportation,government, and charities, among others. The authors have used these toolsas insiders to turn around companies, and as outsiders in advisory and boardroles.

When properly applied, the strategies offered here enable leaders to seetheir situations and organizations in new ways. Managers will be able topresent information in a way that everyone in the organization willunderstand. Executives can provide a sense of direction that will providea framework for decision making that will give guidance to people. Aboveall, applying these tools will enable managers to improve their firm’sperformance.

Table of contents: 

1. What Is Strategy? Is there a simple “real-world” definition of strategy?

2. The Market and Four P Tool

Is there a simple way to structure my strategy effort?

3. The Bottom-Up Market Sizing Tool

How do we figure out the size of our market in the absence of hard data?

4. The Market Segmentation Tool

How do I better understand the make-up of my overall market?

5. The Segment Niching Tool

Now that my market is sized and segmented, how do I better understand segment niches?

6. The Market Map Tool

Is there a simple yet comprehensive way to characterize the business health of my markets, segments, and niches?

7. The Strategic Environmental Scan Tool

How do I develop an effective plan and strategy in an environment that is highly uncertain, turbulent, and unpredictable?

8. The Product Volume Margin (PVM) Chart Tool

How do I assess the “business health” of my products or services?

9. The Strategic Market Portfolio Matrix Tool

How do I assess the market health of my products or services?

10. The Customer Value Analysis Tool

What do our customers really value in our products or services?

11. The Willingness to Pay (WTP) Ranking Tool

How do I understand my customers “willingness to Pay” for my products or services?

12. The Product/Service Portfolio Matrix Tool

How do we determine and prioritize which products/services need action?

13. The Poor Man’s Quality Function Deployment (QFD) Tool

How do I get the right product/service specification defined in timely fashion?

14. The Process Improvement Guidance Tool

How should we approach our internal cost reduction/value enhancement efforts?

15. The Strategic Outsourcing Matrix Tool

Are we properly outsourcing key elements of our cost structure?

16. The Critical to Customer Mindset Tool: Where Are We Causing You Pain?

How can we enhance our reputation with our customers in the most effective and efficient manner?

17. The Brand Perception Tool

How do we effectively communicate our brand to our customers and our market?

18. The Opportunity Sourcing Matrix

How can I prioritize among all the potential opportunities in front of me?

19. Milestone Project Management Tool

How do we successfully manage our product/service improvement projects?

20. The Visual Waterfall Chart Tool

How can I track the status of multiple initiatives in a timely and easily understood fashion?

21. The 90-Day Bucket Tool

How can I keep my performance goals relevant and continually driving proper action and achievement?

22. The Communication Matrix Tool

How do I keep everyone on the same page?

23. The 10-Quarter Tool

Is there a way to help me follow through on the changes I personally need to make?

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Tags: Steve Fairbanks, Performance Based, Tools and Techniques, Successful Decisions