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Globalization and Television A Study of the Indian Experience 1990 2010 1st Edition by Sunetra Sen Narayan 0198092369 9780198092360

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Author(s): Sunetra Sen Narayan
ISBN(s): 9780198092360, 0198092369
Edition: 1
File Details: PDF, 3.25 MB
Year: 2014
Language: english
SKU: EB-43622118 Categories: , , Tag:

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ISBN 10: 0198092369
ISBN 13: 9780198092360
Author: Sunetra Sen Narayan

Globalization and Television: A Study of the Indian Experience (1990–2010) examines the profound transformation of Indian television following economic liberalization and globalization. The book analyzes how policy changes, market forces, and global media flows reshaped television content, production practices, ownership structures, and audience experiences in India over two decades.

Combining media studies theory with detailed empirical analysis, Sunetra Sen Narayan explores the interaction between global influences and local cultural forms. This work is particularly valuable for students and scholars of media studies, communication, cultural studies, globalization, and South Asian studies.

Globalization and Television A Study of the Indian Experience 1990–2010 1st Table of contents

Chapter 1 Introduction: Television and Globalization in India

Chapter 2 Indian Television before Liberalization

Chapter 3 Media Policy and Regulatory Change

Chapter 4 Global Media Flows and Localization

Chapter 5 Programming, Genres, and Content

Chapter 6 Advertising, Markets, and Consumption

Chapter 7 Audiences and Cultural Identity

Chapter 8 News, Politics, and Power

Chapter 9 Social Change and Television

Chapter 10 Conclusion: Globalization and the Indian Media Landscape

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Tags: Globalization, Television, Study, Indian Experience, Sunetra Sen Narayan